Extending Assassin’s Creed’s iconic world-building with an Immersive XR Shadows experience.

Ubisoft and Assassin’s Creed are renowned for their world-building and storytelling capabilities, transporting players into meticulously detailed historic eras. To build anticipation for the release of Assassin’s Creed: Shadows, a series of immersive XR experiences were launched alongside the latest game trailer, allowing fans to step directly into 1500s Japan.

Crafted as highly detailed, real-time 3D environments, the experiences were modeled true to life, reimagining Sengoku-era castles, waterfalls, and bustling harbors in AR. Each build was optimized to run seamlessly in a browser without the need for an app download, with all environments packaged under 100MB for instant accessibility across mobile devices. This combination of visual fidelity and technical efficiency ensured the experiences were not only immersive but also scalable for mass audiences.

Creating an extension of Assassin’s Creed’s legacy of immersive storytelling into the world of augmented reality. Players can explore historic landscapes, encounter samurai and Shinobi, and learn about the historically relevant characters who shaped Japan’s Sengoku period. The experience is currently live, bridging Ubisoft’s iconic narrative and environments with interactive XR for a new way to engage with history.

Executive Producer XR @ Monks

Client // Ubisoft